The Project Factory is proud to announce that one of its major Second Life projects - The ABC’s Island - took out the award for Rich Media at the Content + Technology Awards / SMPTE in Sydney, Australia.
Congratulations to all at the ABC and from our own team for making this such as […]

The Project Factory is pleased to announce the launch of its interpretation of the architecture of Melbourne’s Laneways in the popular virtual world, Second Life.
Commissioned by Multimedia Victoria and Acumentum, the project uses real-life images of graffiti, architecture and objects found in Melbourne’s iconic city streets, and recreates these to produce a completely interactive world […]

Reading today about the battle (so called) for the social network space. Will it be facebook, will mySpace? Will it be both of them, one or the other? Does it really matter?
In my discussions with GenC a couple of consistent themes come up:

we go where our network is
we prefer to message people through the social […]

First - no excuses for the silence, but sometimes work gets in the way of a good idea!
I was recently at a session on social networking with a couple of school kids who were talking about how they communicate with each other and with their networks.
On the whole, their preferred manner is through the network […]